And now that even this last constraint seems to have become the new trend — you start to see the first people proudly wearing their latest model, among the other more conventional masks, in front of the home mirror or taking a selfie for the profile picture, the little ones wearing their models with princesses, superheroes or teddy bears, teenagers and fashionistas betting on the latest Gucci or Calvin Klein mask, and someone else risking to choke by trying it as the last sexual perversion —, perhaps it remains only to wonder what will be the next emergency and with what object or garment we will be proud to face it. Meanwhile some celebrities are Instagramming themselves with trendy masks wich are going for $200 a pop online.
Despite the foresight or clairvoyance of some artists who are showing off their trendy masks for at least a couple of years, you just have to take a look at the advertisements running on the Internet these days to realize that, after the lockdown break, we overwhelmingly returned to that normal that many did not wish at all — considering the virus as an opportunity to reflect on the drift of our consumerist society. If we add to this the return to irresponsible attitudes such as the abandonment of gloves and masks after use and the way in which we are unconditionally accepting every limitation of freedom and deprivation of rights that, on the one hand, is bringing us closer and closer, even aesthetically, to a robotic existence, while on the other is physically taking us away from each other… Commercial Break.
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